Limitless creativity.

Plastic-free performance materials to remake everything.
MIRUM®

Plant-based, plastic-free, not leather

CLARUS®

Tunable, precision-engineered textiles

PLIANT™

Footwear outsoles with zero plastic

TUNERA™

First-in-kind 100% biobased foam

Creative collaborations that solve the challenge of how we make.
BMW MIRUM

BMW

Reformation

Reformation

H&M MIRUM

H&M

Patagonia CLARUS

Patagonia

UNLESS Collective NFW

Unless Collective

Group 16

Pangaia

New Balance MIRUM

New Balance

Arenamend Endwell

ArenaMend

RLX CLARUS

RLX

IWC MIRUM

IWC

Group 27

Anita Dongre

Bellroy MIRUM

Bellroy

Group 1

Allbirds

Group 7

Camper

Chaco CLARUS

Chaco

Richemont MIRUM

Richemont

Brave Gentleman MIRUM

Brave GentleMan

MODHER MIRUM

Modher

Woolly MIRUM

Woolly

Melina Bucher MIRUM

Melina Bucher

Veshin MIRUM

Veshin

Baabuk

Baabuk

Nooch PLIANT

Nooch

Purified

Purified

KL

Karl Lagerfeld

Stella McCartney MIRUM

Stella McCartney

Vivo

Vivobarefoot

Deckers MIRUM

Deckers

The Ground Rules.

Prized.

Our people and achievements.

Luke
Haverhals, PhD

Founder, CEO, chemist creating a naturally circular, low-carbon supply chain from the ground up. Luke is a World Economic Forum (WEF) Technology Pioneer, member of the WEF Circulars cohort, and IPOEF 2022 Inventor of the Year.

Earthshot Prize Finalist 2024

NFW has been named a finalist for the 2024 Earthshot Prize! Prince William launched The Earthshot Prize in 2020 to search for and scale the most innovative solutions to the world's greatest environmental challenges by 2030. NFW has been named one of fifteen finalists out of nearly 2,500 nominees from 139 different countries. 

Steve Zika

President, veteran founder and corporate exec, decades of leadership experience across cutting- edge tech companies and social impact ventures.

Fast Company Top 10, The World’s most Innovative Companies

FastCo has listed NFW as one of the world’s most innovative companies two years in a row: Style (March 2022), Energy & Sustainability (March 2023).

Rob Salter

CFO, 24 years of finance, merchandising, and operations experience in vertically integrated multi-channel companies.

IPOEF Inventor of the Year

IPOEF named NFW chemists Luke Haverhals and Aaron Amstutz 2022 Inventors of the Year. NFW joins a prestigious class of award recipients that includes the inventors of CRISPR-CAS9 inventors and of mRNA vaccine technology.

Feel the future

Shop the creative collaborations that solve the challenge of how we make.
Feel the future

Product featured: Runner K21 MIRUM®